Build a better Landing Page
Turn Visitors into Customers
A good landing page lets you connect with a qualified target audience, capture their information, and convert them into leads. Unlike your company website, which has different information on multiple pages, a landing page is singularly focused on an offer or event. Most landing pages are straightforward, but still require critical thinking at the outset to be effective. Here’s our recipe for creating landing pages that work for our customers.
Think Strategically. Build Accordingly.
View our examples.
Here are some samples with specific callouts about what makes them effective.
Easy & Obvious
If the goal is to get visitors to fill out a form, let’s minimize distractions and make the form the focal point.
Read and Click
Visitors don’t have to look or read anything else, they can understand and sign up for the special rate all in one place.
Simple and Strategic
Interested in getting more calls? This landing page is designed to make your phone ring.
Get the overview.
Download a print-ready version of our best practices for landing pages.
Want to achieve a specific business objective?
An effective landing page can provide you with a direct line to success. Get in touch with CMS to find out how you can utilize this strategic lead-generation tool to generate more traffic and conversions for your business.